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Sally Cologne · coming soon

Clothes that move on.
To someone who loves them.

Swap clothes you no longer wear with people in your neighbourhood. Simple, local — and guilt-free.

Join the waitlist → How it works
30 people already waiting Cologne-first launch
1 Credit = 1 item of clothing. No matter which.
"Finally an app that lets me share clothes with other people." — A beta tester · Cologne

Every piece of clothing deserves a second life.

Swap, sell, repair, donate, upcycle — Sally gives you a simple path for every moment. Today it starts with swapping. We'll bring the rest soon.

↻

Swap

Available now

Shared Closet · Swap Credits · hyperlocal

→

Sell

coming soon

Marketplace

✂

Repair

coming soon

Repair Network

♡

Donate

coming soon

Donation

◈

Upcycle

coming soon

Upcycling

Fashion with a story to share.

No direct swap. No negotiating. No shipping. You add to the shared pool — and discover what someone in your neighbourhood wants to pass on.

  1. 1
    List it

    Take a photo, Sally fills in the rest automatically. Done in under a minute.

  2. 2
    Someone nearby picks it up

    Sally coordinates the handover.

  3. 3
    Earn a Credit

    As soon as it's picked up, the Credit is yours. Use it whenever you want.

See how Sally works in detail →

Good for your wardrobe. And for a lot more.

On average ~8 kg CO₂e saved when you take a piece from the pool instead of buying it new.

Average ~8 kg CO₂e per swap, calculated using the EU PEFCR method for clothing, incl. displacement rate 64.6% (WRAP 2025). Figures are estimates. How we calculate this →

More on impact & sustainability →

For everyone who lives mindfully — without the effort.

Sally handles the complicated stuff: filling in descriptions, coordinating handovers. And soon: suggestions that truly fit you — by style, size, and what you like. You live your life. Sally handles the rest.

  • ✦
    Your AI fashion assistant

    The complicated parts run in the background.

  • 📍
    Your neighbourhood first

    Short distances, no shipping, sometimes a new acquaintance.

  • ◌
    As simple as possible

    One Credit, one item. No haggling, no packaging, no waiting for a payout.

Shared Closet membership

First month free · 2 Swap Credits included
€29.99 / year

Less than €2.50 per month.

Be first when the Shared Closet opens.

Secure early access and try your first month for free — including 2 Swap Credits to get started. And as Sally grows, you're already in.

30 people already waiting · No spam · Unsubscribe anytime